Social Media Strategery

Dear IT Guy, Can You Actually Use the Tool You’re Creating?

Do the top developers for Google’s Android operating system use Blackberries?  Do the IT guys developing Windows 7 use Macs?  Do the folks at WordPress use Blogger to host their personal blogs? These are purposely ridiculous questions – wouldn’t the best developers use the actual tools they’re responsible for building?  Wouldn’t they do their job [...]

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Identify the Right People to Manage Your Social Media Initiatives

Who leads your organization’s social media initiatives? Is it someone who rose up and took the role or is is someone who was assigned that role? Social media isn’t something that can just be assigned to someone any more than you can just assign someone to be the homecoming king. Adding “social media” to that [...]

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What Can the Government Learn From a $100,000 Salt & Pepper Shaker?

I finally got around to reading “The Last Lecture” by Randy Pausch.  If you’re not familiar with Randy’s story, read about it here or watch the video below.  I highly recommend this if you’re about to have a child,  already a parent, if you’re a teacher, or if in any way, you’re responsible for the [...]

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Six Villains of Gov 2.0

I recently came across this funny (and too true) post by Todd Heim on social media villains that piqued both my long-time interest in super-heroes and super-villains and all things Government 2.0 too.  While we pump up the Gov 2.0 Heroes (and even had an entire Day dedicated to them), and we hold conferences to [...]

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