April 5, 2011

12 Comments

Seven Things About Social Media That You’re Not Going to Learn in College

I talk a lot about the need to do a better job of integrating social media into the world of higher education. That’s why when my my alma mater asked me to speak at their annual Communication Week this year, I jumped at the opportunity (well, that and I was able to take my daughter […]

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March 23, 2011

7 Comments

Just Because You Run the Same Plays Doesn’t Mean You’ll Get the Same Results

“That’s easy – even I could do that!” Really?  Could you?  How many times have you been watching a game and said that about that highlight catch that you saw on Sportscenter?  How many times have you watched Tiger Woods swing a golf club and then try to recreate that yourself? How many times have […]

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March 9, 2011

15 Comments

The Many Roles of an Internal Community Manager

When someone in the communications industry refers to a “community manager,” they are usually referring to someone that can manage the online relationships for a particular brand, using tools like Facebook, Twitter, and blogs. However, over the last few years, a new Community Manager role has emerged – the internal Community Manager, responsible for increasing […]

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March 3, 2011

2 Comments

Can Greater Social Connections Improve Higher Education?

I’ve written about my interest in the potential of social media to improve higher education before, and as one of the members of the SMCEDU Board of Advisors, I want to help increase awareness among colleges and universities in how social media can help improve the quality of education and why students should be learning […]

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