Social Media Strategery

Dear IT Guy, Can You Actually Use the Tool You’re Creating?

Do the top developers for Google’s Android operating system use Blackberries?  Do the IT guys developing Windows 7 use Macs?  Do the folks at WordPress use Blogger to host their personal blogs? These are purposely ridiculous questions – wouldn’t the best developers use the actual tools they’re responsible for building?  Wouldn’t they do their job [...]

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Will I See You at the Gov 2.0 Expo?

  I’ll be at the Gov 2.0 Expo this week and I’m hoping that I’ll see you either there, or at one of the happy hours/tweet-ups that will surely be occurring.  If you’re the least bit interested in social media or the future of our government, I’d highly encourage you to register and come down [...]

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What Kind of Impact Has Social Media Had on Your Organization?

I’ve been in many meetings with senior executives where the topic has turned to social media, and sooner or later, THE question comes up - “So, explain to me again why we should be playing around with [insert your social media tool of choice here]?  What’s the ROI of doing this?  I just don’t see [...]

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The “Getting Started with Government 2.0” Guide

In the last few months, I’ve received an increasing number of “hey Steve, how would you recommend someone get started in social media or Government 2.0?” emails, and I’ve gotten tired of sending out the same emails time and time again. I’ve been meaning to write a post like this for a while, but even [...]

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