Social Media Strategery

Managing Your Time While Managing Your Social Media

Thanks to Katie Mercado, I had the opportunity to give a presentation on time management and social media at today’s 33rd Annual PRSA Maryland Chesapeake Conference.   I was actually a little surprised when Katie approached as I feel like there’s so much more that I could be doing, more that I could be reading, and [...]

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So You Just Graduated and You Want a Job

Last week, I attended my sixth or seventh Public Relations Society of America (PRSA) International Conference, dating back to my years with the Public Relations Student Society of America (PRSSA) while I was in college. Indeed, the fact that PRSSA co-locates their national conference in the same city as the big kids conference is one [...]

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PRSA Members Shed Light on Future of Public Relations

As the line between communication sender and receiver continue to blur, and the concepts of news cycles and gatekeepers become outdated lexicons of an industry that is undergoing a major transformation, public relations professionals find themselves at a cross-roads.  Let’s face it – public relations itself is having a bit of an identity crisis.  Between [...]

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