Social Media Strategery

Try Looking Outside to Solve the Problems Inside

Quick – who recently said this in reference to his organization’s social media efforts? “…if our consumers are younger, and they love video games, and they have shorter attention spans, and they love interactivity, and they love social media, and everyone blogs, and everyone’s on Facebook, why wouldn’t we put [...]

Continue reading...

Gov 2.0 – We Need to Get Past the Honeymoon Stage of Our Relationship

I was in Las Vegas this week to participate in BlogWorld 2009 with some of the industry’s biggest big-wigs in social media. I really like going to conferences like this and next week’s Web 2.0 Summit in San Francisco because they help me escape the Gov 2.0 echo chamber that I sometimes get trapped in [...]

Continue reading...